SireCharlieMacFly is a hip hop emcee who dabbles heavily in the soul of R&B. Starting out is “Gas I’m On.” It’s not the most hype track to start out with. It’s got this very relaxed feel to it, like a sensual rhyme fest. We find the life in “Tetris.” No games here, only a great track that still is chill, but you can groove to it. What listeners will like about it is the R&B influence in the musical components. A skit opens up “The Smokers Only,” and we get more of that R&B with this one’s sensuality. Lyrically, you could hear this being the soundtrack to a big time gangster in a blockbuster made about the likes of Suge Knight’s life. You can imagine the slow motion scenes featuring cars, cash and canoodling women. Looking high and low for a track to break the laid back feel, it comes by way of “Serve This Royalty.” However, it’s not like you’re getting a Lil Wayne, hype track here. This is an emcee who never goes ham with it. He takes his time with his rhymes and sounds like he’s in the same class as Fetty Wap. So if you’re into that rising star of 2015, check out the upcoming hitmaker of 2016, and get in touch with SireCharlieMacFly today. (https://www.reverbnation.com/sirecharliemacfly)
Coming to you you straight out of Blackwood is El Cannon. “Gold” starts things off shining as you can hear his smooth take on delivery. In “Everyday” we continue to have the chilled way with words. He’s like a laid back Ice Cube as he demands attention with his words with a bit of attitude in his voice. We pick things up just a bit with ‘Ridin’ Low." The beat has a bounce to it and here we get some energy from the emcee. Whether he’s taking it slow, or going hard - one thing’s for sure, El Cannon is a pure talent. Check him out today and hear for yourself. (https://soundcloud.com/elcannon)
We got a new emcee to introduce you to, Poppy P. The first track we’d like you to get to know is “Sex is Better…” It’s hip hop with a R&B twist. He doesn’t bust out a vocal performance like Drake would, but the music does allow this one to flow with more soul. From an original to a tribute to the late, great BB King, Poppy P showcases his versatility. Even when he’s got his boy Jay Marq by his side and they’re looking for some love with “Tip Jar,” he shows that he’s not only a great emcee for a showman as well. He can control a crowd and pretty soon will be hitting stages left and right. Check out this rising star today! (https://www.youtube.com/user/poppypmusic)
G37boyz has a double dose for you today. First up, “Look at Them Haters.” This one comes out of the gate with a quick bounce and then gets raw with it. It transforms into this abrupt, in your face track. Its partner in crime is one that keeps that vibe alive and well. Out of the two, it’s the second one “Monsta” that could lead the pair to the top of the game. If you like that Atlanta style hip hop, check out G37boyz now. (https://www.g37boyz.com/)
Right away we have a good time on our hands with GoHard Nard’s “Right Now.” It has a great amount of energy and is reminiscent of what Nelly and his crew would do back in the early 00’s. We slow down the pace with “Everything I Love.” This one has a unique sound that flows more like a conversation rather than a track. It’s the hook that really makes it stick though. We’re taken back with “Boyz In The Hood” and it’s a nice throwback with a new spin that fans of N.W.A will respect. If you’re a fan of emcees that have a chilled way - check out GoHard Nard’s joints now. (https://soundcloud.com/gohardnard)
Born in Pennsylvania, Clifton Dukes started spitting rhymes as a career later on in San Antonio, Texas. Today he resides a ways away from there in Austin. No matter the place though, the talent remains the same. You can hear what he’s made of with just one track. Take “Black Butterfly” for example. You can tell he takes his time to construct not only the lyrics at hand, but the beat to make for a well composed package. He takes his time to get into it with “The Way I Like It,” but when he comes in, he does so smooth and it was well worth the quick wait. While he’s not as mild tempered as Common, he is near that style. Only in the way that he doesn’t deliver a hearty punch, but more of a smooth sailing sort of way with his rhymes. Perhaps he’s more like Lupe Fiasco in that way. You could hear his rhymes taking over college campuses if that’s the case. If you’re a fan of Fiasco, kick and push your way towards Clifton Dukes today. (https://soundcloud.com/cliftondukes)
Proper Einstein sits between two stand out genres. “HipNo” features Mikey Barslow and it comes through, you get a hip hop track that could fare well with a rave crowd. It blends both genres but doesn’t go overboard with either. The rhymes are the hip hop and the beat, pure electronica. Come “Musical Overdose” we get something completely different. Gone are the street ways, and in is a more sci-fi in the 80’s movie feel. We head back to the rap with “Hate Me Or Love Me” and it’s this slick vibe where Proper Einstein comes through like a true wordsmith. In “Late Nights” we travel back to the electronic and travel fast. The pace makes the heart race. If you’re a fan of both hip hop and electronic music - this is the place to be. Proper Einstein has found a way to do both and he makes them both work equally for him. (https://propereinstein.com/)
Racc Chassir is an independent company out in Minnesota that handles everything hip hop and R&B. Today we’re taking you inside what they’re working with and telling you why you should check out their artist 2WIN. First up, “The Struggle” comes through and tells a story most of us can attach ourselves to as it tells the reality of a struggle and not the first world problems people have today. Then we get into “Crazy” from 2WIN featuring P3. A laid back track that sits in reality as well. 2WIN is at it again with JayDon and Murcc on “My Nigs On.” Here we get a take on the current state of America and politics. It’s an interesting approach. If you’re a fan of hip hop that tells real stories and doesn’t paint pictures of materialistic things, check out all that’s coming from Racc Chassir now. (https://www.youtube.com/channel/UCOfIn9amzvBX0KSN3iYR68A)
Coming to you from Miami we have Fly. First up we have “O.M.A,” a track that sets the tone for what’s to come. He’s stern and bringing you a hard take on hip hop. With “Make It Rain” you hear more of that attitude driven delivery but with a lighter feel thanks to the “stripper on the pole” element. When it comes to Miami, you have an array of sounds that can come through. It’s hot and heavy when it comes to the dance scene, but Fly is making sure hip hop also makes its presence known down in the Sunshine State. Check him and his sounds out now. (https://soundcloud.com/theofficialfly)
Jordy McFly doesn’t play around. “It’s Easier to Smile” is a chill track that doesn’t pop off at any point. It’s all about showcasing the rhymes instead of the beat and you can hear Jordy is a true emcee in control of the lines that spill from his lips. In “Concrete Jungle” we hear more of a an aggressive side of the rapper. He isn’t coming at you hard, but the words he’s delivering pack a punch. Listening on, we get this slick feel when “Look What You Left” and it continues the whole way through. This one really felt east coast to me. It had this pristine Brooklyn sound, something more modern like a Nas track. If you’re a fan of hip hop that doesn’t rely on tricks but thrives on talent, check out Jordy McFly today. (https://tinyurl.com/hge3qd4)
Trap City Records has a cascade of talent ready to be discovered. Young Fresh is first out the gate with Big Beautiful by his side with “Let’s Make a Move.” It has a fresh sound that blends hip hop and an urban take on pop that you’d hear from the likes of Chris Brown and Ne-Yo. The two team up again, but this time with Young Swagg for “Go Getta.” This one has more of a sensual vibe as it starts off nice and slow, but has this slick bounce to it that makes you think of Ciara. Big Beautiful steps out with Ben Holland for “No Love” and we hear a more vocal performance here where the singing is center stage, and takes control of the situation. It’s clear Trap City Records has a lot of talent under their umbrella and it’s time the world took notice of this rising hip hop empire. (https://soundcloud.com/big-beautiful30)
Ozy Reigns takes an alternative route to hip hop. More on the page of acts like Common, this LA rapper brings something new to the table with his latest, “Remember Me.” Sounding like something from the 70’s thanks to the music that accompanies the rhymes, it’s a great track to sit down and chill with. Before this track, we got a trio from him in February this year. From those three, “4U&I” comes in nice and slow from the start but then picks up to end on an energetic note. Out of those three though, “Out The Hole” showcases a more traditional take on hip hop, tossing it back to the beats that came up in the 80’s. If you’re a fan of throwback hip hop, check out LA’s own Ozy Reigns today. (https://ozyreigns.net/)
